Since 2020, Romania and 6 other countries in our Area form Central Europe South (CES) Area with its head office located in Bucharest.
Being a part of CES, we market and distribute our brands in 7 countries across the Area.
Our markets are:
As CES, we operate in a diverse and challenging market of 100 million people, with majority of the countries being part of the EU.
In CES we have strong capabilities and talent base.
We are almost 1600 in BAT CES community
We are diverse: #nationalities >35